Behind the dementia headlines. A systematic look at the quality of reporting of dementia research in two UK national newspapers

Article type
Authors
Noel-Storr A1, Struthers C1, Marcus S1
1Cochrane Dementia and Cognitive Improvement Group, UK
Abstract
Background: The Orwellian Prize for journalistic misrepresentation http://deevybee.blogspot.com/2010/06/orwellian-prize-for- journalistic.html, is the brainchild of eminent Oxford psychologist and blogger Dorothy Bishop. She has set up a competition where newspaper articles are scored for factual errors judged against publically available documents - a great idea aimed at highlighting inaccurate reporting of academic research. With that in mind we decided perform a systematic review looking at changes over time in the quality of the reporting of dementia research.

Objectives: The Cochrane Dementia and Cognitive Improvement Group (CDCIG) set out to assess the journalistic representation of dementia research in two UK national newspapers across a ten year period. The study not only seeks to ascertain whether research is now more accurately reported in the press but also to engage (or further engage) volunteers with research, evidence and dementia.

Methods: The Cochrane Dementia group and a team of volunteers will be assembled to work in pairs. Each pair will independently hand search (online) a year’s worth of one of the two chosen newspapers. A data extraction form will be developed which to record information about the article including the article type (multiple choice), study type described (multiple choice), whether or not Cochrane was mentioned, what the intervention/treatment was (if applicable). The headlines and opening paragraphs will be copied and pasted into the data extraction form for analysis using textual analysis software.

Conclusions: The study will take place between June 2011 and September 2011. The data will be analysed and presented in October 2011. Key results will include prevalence in general of dementia articles; prevalence of articles based on animal studies, randomised trials, observational cohorts etc. Textual analysis will be performed on adjectives used to describe the research.